I know I should resist this. I really do. But I can't.
Today was V day. Richard Branson has decided to branch out further and will now provide a media service. This is on top of what was previously known as "three-play", ie broadband, mobile and landline. They have decided to call the new service "quad-play" as a slight departure of nomenclature.
You can see their point. The image they want may not be that you can now pay a virgin to give you fourplay.
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